ybf Liquid Star Shadows Volume 2

Innovative and creative liquid eyeshadows that go from liquid to...

$35.00

water-resistant gel eyeliners volume 2

BeYOUty to behold! Make a lasting impression with our water-resistant...

$39.95

3-N-1 Mascara

Express your eye-dentity with 3-N-1 mascara to define, volumize and...

$16.00

water-resistant gel eyeliners volume 1

BeYOUty to behold! Make a lasting impression with our water-resistant...

$17.00

automatic eyebrow pencil

...brows that wow! Sometimes our brows have a mind of...

$12.00

automatic eyebrow pencil - set of 5

LIMITED EDITION – YOU WILL RECEIVE (5) AUTOMATIC EYEBROW PENCILS...

$50.00

Best of ybf Collection

The very best of ybf in one collection with everything...

$52.50

Bright Eyes Gel & Highlight

Our eyes, so pretty and true, tell a tale to...

$20.00

delightful dips eyeshadows

Caffeine lovers rejoice! Get ready to be dazzled and to...

$24.80

embracing browns collection

Get the look of pure peeper perfection with ybf's "every...

$26.80

Ferocious fe-liner liquid eyeliner

ferocious fe-liner liquid eyeliner… the purrrfect way to line and...

$17.00

gelUS eyes 5-piece collection

...sensationaliz-eyes!  Whether you desire demure or dramatic eye effects, you...

$28.80

golden goddess collection

Get the look of summer all year round with a...

$36.80

higher brow-er power - dual ended brow highlighter

Here at ybf, we’re crazy for great brows! Full, well-groomed brows...

$16.00

intense 'n stay eyes

Set your sights on smoldering hot. With the intense colours...

$26.80

Lash MOB Mascara

Oh, those eyes! Those big, beautiful eyes! There's only one thing...

$15.00

lasting impressions

Make your impression unforgettable, girlfriend! A woman needs to feel...

$22.80

line, refine & shine eye trio with cosmetic bag

...eternal enthralling eyes!  Where'd you get those pretty peepers? Make...

$22.80

long wear eye duo

BE KIND to your peepers, BE GRATEFUL that you can...

$26.80

Luxe Lash Mascara

If you’re like us, than you can’t get enough of...

$16.00

posh & portable palettes

Get a luxe look when you use the colors and...

$18.80

primer and mascara duo

...two timing eyes! No one usually likes a two-timer…well unless...

$20.00

purrrfectly pretty eyeshadow & eyeliner

Get the beautiful and most precious eye-ssential feminine shades ever...

$33.80

radiant revital eyes trio

Ravishing. Radiant. Revitalized. This collection of creamy hues can be...

$36.80

Rock The Croc Eyeshadow Palette

Get ready to rock, girlfriend! We created this eyeshadow palette...

$22.80

step out of line-r 4 piece collection

...defines, lines and accentuates eyes! Rich, luxurious, extraordinary! That flutter...

$22.80

sultry eyes & lips collection

...smokin’ hot girlfriends!  Dare to be sultry and sensual, Girlfriend!...

$28.80

ybf Liquid Star Shadows Volume 1

Innovative and creative liquid eyeshadows that go from liquid to...

$35.00

your best eyeliner

Whether you desire demure or dramatic eye effects, you can...

$13.00

your best eyeliner duo

Whether you desire demure or dramatic eye effects, you can...

$25.00